From Bogota to Seattle, From Camera to Code
I'm Peter Isaza, a video director who discovered that the same instincts that make a great story also make a great AI system: understanding what people need, breaking complexity into simple steps, and knowing when to guide and when to get out of the way.
Originally from Bogota, Colombia, I've spent 15+ years in Seattle crafting human-centered narratives for nonprofits, brands, and organizations. I've won Telly Awards, raised millions for causes I believe in, and helped countless stories find their audience.
Then I discovered AI. Not as a replacement for creativity, but as an amplifier. I taught myself Python, Docker, and LangGraph—not to become a traditional developer, but to build tools that help storytellers focus on what matters: the story itself.
Today, I build production AI agents that automate the tedious parts of creative work while keeping humans in control of the art.